Moutinho, L., Tidwell, P., Marks, W., Chapman, A., WIlliams, R. and Tran-Cong, C. (1997) A Knowledge Based System to Predict Consumer Purchase Behaviour: A Research Proposal. Working Paper. Southern Cross University, Coffs Harbour, Australia.
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| Item Type: | Research Reports or Papers (Working Paper) |
|---|---|
| Additional Information: | Southern Cross University Working Paper (97-5) |
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Moutinho, Professor Luiz |
| Authors: | Moutinho, L., Tidwell, P., Marks, W., Chapman, A., WIlliams, R., and Tran-Cong, C. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Publisher: | Southern Cross University |
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