Moutinho, L. (1989) Segmentation. In: Meidan, A. (ed.) Marketing Financial Services. University of Strathclyde: Glasgow, UK.
Full text not currently available from Enlighten.
Item Type: | Book Sections |
---|---|
Status: | Published |
Glasgow Author(s) Enlighten ID: | Moutinho, Professor Luiz |
Authors: | Moutinho, L. |
College/School: | College of Social Sciences > Adam Smith Business School > Management |
Publisher: | University of Strathclyde |
University Staff: Request a correction | Enlighten Editors: Update this record