Panigyrakis, G. and Veloutsou, C. (1999) Teaching notes for the case study "Pasta in Europe". In: Instructors Manual of Cases in Consumer Behaviour. John Wiley, pp. 83-85.
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| Item Type: | Book Sections |
|---|---|
| Status: | Published |
| Glasgow Author(s) Enlighten ID: | Veloutsou, Professor Cleopatra |
| Authors: | Panigyrakis, G., and Veloutsou, C. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Publisher: | John Wiley |
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