Laing, A.W., Lewis, B., Foxall, G. and Hogg, G. (2002) Predicting a diverse future: directors and issues in the marketing of services. European Journal of Marketing, 36(4), pp. 479-494.
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| Item Type: | Articles |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Laing, Prof Angus |
| Authors: | Laing, A.W., Lewis, B., Foxall, G., and Hogg, G. |
| Subjects: | H Social Sciences > HB Economic Theory |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Journal Name: | European Journal of Marketing |
| ISSN: | 0309-0566 |
| ISSN (Online): | 1758-7123 |
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