Moutinho, L. and Chien, C.S. (2004) Beyond relationship marketing. In: Kitchen, P.J. (ed.) Marketing Mind Prints. Palgrave, London. ISBN 9781403906823
Full text not currently available from Enlighten.
Item Type: | Book Sections |
---|---|
Status: | Published |
Glasgow Author(s) Enlighten ID: | Moutinho, Professor Luiz |
Authors: | Moutinho, L., and Chien, C.S. |
College/School: | College of Social Sciences > School of Social and Political Sciences > Urban Studies |
Publisher: | Palgrave, London |
ISBN: | 9781403906823 |
University Staff: Request a correction | Enlighten Editors: Update this record