Chevtchouk, Y., Veloutsou, C. and Paton, R. (2021) Outcomes Across the Brand Ethical Continuum in Luxury Services. In: 2021 AUS-Chalhoub Symposium on Luxury Marketing and Branding, Dubai and Sharjah, UAE, 15-16 November 2021,
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Abstract
No abstract available.
Item Type: | Conference Proceedings |
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Additional Information: | Academy of Marketing, Consumer Psychology & Cross-Cultural Research SIG. |
Status: | Published |
Refereed: | Yes |
Glasgow Author(s) Enlighten ID: | Chevtchouk, Yanina and Paton, Professor Robert and Veloutsou, Professor Cleopatra |
Authors: | Chevtchouk, Y., Veloutsou, C., and Paton, R. |
College/School: | College of Social Sciences College of Social Sciences > Adam Smith Business School College of Social Sciences > Adam Smith Business School > Management |
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