EU Harmonisation, managerial perceptions and SME export behaviour

Yamin, M., Sinkovics, R. R. and Hadjielias, E. (2008) EU Harmonisation, managerial perceptions and SME export behaviour. Journal of Euromarketing, 17(1), pp. 7-21. (doi: 10.1300/J037v17n01_02)

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This paper examines the impact of EU harmonization on promoting exports by SMEs. The paper develops hypotheses on the positive impact of EU harmonization in enhancing stimuli and reducing barriers to exporting beyond the immediate or direct effect of harmonization. The empirical focus of the paper is on the food & beverage sector in Cyprus, employing paired-sample t-test comparing SME perceptions ‘before’ and ‘after’ in relation to harmonization. The study shows that compliance contributes towards an overall increase in management perceptions of export stimuli, and an overall reduction in management perceptions of export barriers.

Item Type:Articles
Keywords:Harmonization, export promotion, European Union, export barriers
Glasgow Author(s) Enlighten ID:Sinkovics, Professor Rudolf
Authors: Yamin, M., Sinkovics, R. R., and Hadjielias, E.
College/School:College of Social Sciences > Adam Smith Business School > Management
Journal Name:Journal of Euromarketing
ISSN (Online):1528-6975
Published Online:11 October 2008

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