The Covid-19 pandemic: towards a societally engaged IB perspective

Dörrenbächer, C., Sinkovics, R. R. , Becker-Ritterspach, F., Boussebaa, M. , Curran, L., de Jonge, A. and Khan, Z. (2021) The Covid-19 pandemic: towards a societally engaged IB perspective. Critical Perspectives on International Business, 17(2), pp. 149-164. (doi: 10.1108/cpoib-02-2021-0021)

Abstract

Purpose – This viewpoint takes up the Covid-19 pandemic as a trigger for a research agenda around societally engaged international business (IB) research. Design/methodology/approach – The paper is organized as a viewpoint. First, it provides an overview of Covid-19 research in business and management and IB in particular. Second, it introduces a societally engaged IB perspective, around poverty and human rights as well as trade. Findings – The paper offers an annotated introduction to the paper contributions of the special issue with three clusters, “re-reading the crisis”, “crisis protectionism” and “firm strategies during the pandemic”. Research limitations/implications – The paper points to future research opportunities in terms of crisis management and societally engaged IB research. Practical implications – The Covid-19 crisis poses new questions for research on international business and its related disciplines. In particular, the political, economic and societal disruption which the pandemic has caused highlights the importance of addressing broader societal issues such as climate change, poverty and inequality through a purposeful and forward-looking research agenda. Originality/value – The paper and the special issue are some of the first combined research outputs on the Covid-19 pandemic in international business.

• Item Type: Articles
• Keywords: Crisis, Covid-19, Research agenda, International business, Pandemic
• Status: Published
• Refereed: Yes
• Glasgow Author(s) Enlighten ID: Boussebaa, Professor Mehdi and Sinkovics, Professor Rudolf
• Authors: Dörrenbächer, C., Sinkovics, R. R., Becker-Ritterspach, F., Boussebaa, M., Curran, L., de Jonge, A., and Khan, Z.
• College/School: College of Social Sciences > Adam Smith Business School > Management
• Journal Name: Critical Perspectives on International Business
• Publisher: Emerald
• ISSN: 1742-2043
• Published Online: 06 May 2021
• Copyright Holders: Copyright © 2021 Emerald Publishing Limited
• First Published: First published in Critical Perspectives on International Business 17(2): 149-164
• Publisher Policy: Reproduced in accordance with the publisher copyright policy