Negative Valence of Customer Engagement Behaviour

Azer, J. (2016) Negative Valence of Customer Engagement Behaviour. 5th International Research Conference in Marketing, Glasgow, UK, May 2016.

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No abstract available.

Item Type:Conference or Workshop Item
Glasgow Author(s) Enlighten ID:Azer, Dr Jaylan
Authors: Azer, J.
College/School:College of Social Sciences > Adam Smith Business School > Management

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