Direct and Indirect Forms of Negative Customer Engagement Behaviour

Azer, J. and Alexander, M. (2017) Direct and Indirect Forms of Negative Customer Engagement Behaviour. 6th International Research Conference in Marketing, Glasgow, UK, 16-17 May 2017.

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Abstract

No abstract available.

Item Type:Conference or Workshop Item
Status:Published
Refereed:Yes
Glasgow Author(s) Enlighten ID:Azer, Dr Jaylan
Authors: Azer, J., and Alexander, M.
College/School:College of Social Sciences > Adam Smith Business School > Management

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