Lacka, E. (2013) The Effect of Acculturation Process on Consumers in Their Acceptance of e-Commerce Platform. British Academy of Management e-Business & e-Government SIG, Newcastle, UK, 4-5 Apr 2013. (Unpublished)
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Abstract
No abstract available.
| Item Type: | Conference or Workshop Item |
|---|---|
| Keywords: | Marketing. Distribution of products, Computer software, Management of Technology and Innovation, Marketing |
| Status: | Unpublished |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Lacka, Dr Ewelina |
| Authors: | Lacka, E. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Journal Name: | British Academy of Management e-Business & e-Government SIG |
| Related URLs: |
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