Patterns of change in manufacturing strategy configurations

Cagliano, R., Acur, N. and Boer, H. (2005) Patterns of change in manufacturing strategy configurations. International Journal of Operations & Production Management, 25(7), pp. 701-718. (doi: 10.1108/01443570510605108)

Abstract

Purpose – The paper aims to address the question of how and how often companies change their manufacturing strategy in the medium and long run, thus addressing a lack of evidence in the literature. Design/methodology/approach – This paper explores the movements made by companies among four manufacturing strategy configurations drawn from the literature (market‐based, product‐based, capability‐based and price‐based configuration). Analyses are based on three longitudinal samples from the International Manufacturing Strategy Survey (IMSS) database. Findings – Results show that while strategic configurations are rather stable, many companies do indeed change strategy and identifies which patterns of change prevail. Product‐based strategy is the most‐widely spread and most stable strategy. Capability‐based competition is the rising star. The market‐based strategy is struggling and price‐based competition is on its way out. Research limitations/implications – The main limitation is the small size of longitudinal samples, leading to tentative propositions for further testing. Practical implications – No strategic configuration appears to be the final “maturity” target for manufacturers. Companies select their configurations according to life cycle of the organization and market competition. Originality/value – The paper contributes to fill a lack of longitudinal evidence of strategic change and flexibility of manufacturing companies.

• Item Type: Articles
• Status: Published
• Refereed: Yes
• Glasgow Author(s) Enlighten ID: Acur, Professor Nuran
• Authors: Cagliano, R., Acur, N., and Boer, H.
• College/School: College of Social Sciences > Adam Smith Business School > Management
• Journal Name: International Journal of Operations & Production Management
• Publisher: Emerald
• ISSN: 0144-3577
• ISSN (Online): 1758-6593