Koukou, M. , Dekkers, R. and Jespersen, K. R. (2015) Evaluating Three Approaches of NPD on Effectiveness of Customer Involvement: A Literature Review. In: 22nd Innovation & Product Development Management Conference, Copenhagen, Denmark, 14-16 June 2015,
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Abstract
No abstract available.
| Item Type: | Conference Proceedings |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Koukou, Dr Marianna and Jespersen, Professor Kristina and Dekkers, Dr Rob |
| Authors: | Koukou, M., Dekkers, R., and Jespersen, K. R. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Related URLs: |
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