Zyglidopoulos, S. C. (2005) The impact of downsizing on corporate reputation. British Journal of Management, 16(3), pp. 253-259. (doi: 10.1111/j.1467-8551.2005.00460.x)
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Abstract
This study investigates the impact that downsizing has on corporate reputation. Drawing on the relevant literatures, two hypotheses are developed and tested. The findings of the study are as follows. First, downsizing has a negative impact on corporate reputation. Second downsizing is more damaging to corporate reputation than ‘downscoping’–the sale of a division.
| Item Type: | Articles |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Zyglidopoulos, Dr Stylianos |
| Authors: | Zyglidopoulos, S. C. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Journal Name: | British Journal of Management |
| ISSN: | 1045-3172 |
| ISSN (Online): | 1467-8551 |
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