Young, S. and Hood, N. (1977) Multinational and host governments: lessons from the case of Chrysler UK. Columbia Journal of World Business, 12(2), p. 97.
Full text not currently available from Enlighten.
Abstract
The nature of the rescue operation mounted by the British Government for Chrysler's Great Britain subsidiary in the winter of 1975 and 1976 generated considerable public discussion about the company and as a spin-off, an unprecedented volume of documentary evidence became available about the performance and activities of the firm. In total, when pieced together, it is possible to obtain a rare insight into the workings of a major multinational corporation. The failure and subsequent rescue of Chrysler UK have many far-reaching implications for multinational corporate planning. These range from fundamental questions of long-run strategy to detailed operational issues such as the handling of labor. One of the most significant aspects, however, concerns the role of Great Britain Government in the Chrysler affair. In the future, too, the success or failure of the company will inevitably be bound up with Great Britain Government and potentially with the French Government and EEC Commission as well. Problems, which Chrysler has and seems likely to continue to experience, provide important lessons for other multinational companies.
Item Type: | Articles |
---|---|
Status: | Published |
Refereed: | Yes |
Glasgow Author(s) Enlighten ID: | Young, Professor Stephen |
Authors: | Young, S., and Hood, N. |
College/School: | College of Social Sciences > Adam Smith Business School > Management |
Journal Name: | Columbia Journal of World Business |
ISSN: | 0022-5428 |
University Staff: Request a correction | Enlighten Editors: Update this record