Comparative computer approaches to multi-outlet retail site location decisions

Moutinho, L., Curry, B. and Davies, F. (1993) Comparative computer approaches to multi-outlet retail site location decisions. Service Industries Journal, 13(4), pp. 201-220. (doi: 10.1080/02642069300000069)

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Abstract

This article explores alternative changes that could take place in the technology, methodology, and most importantly, the practice of locational decision-making, and is part of a larger scale project aimed at investigating the practical value of artificial intelligence (AI) techniques for strategic decision-making. The research involves comparing the effectiveness of a number of AI paradigms and modelling devices, both with each other and with more conventional computer models.

Item Type:Articles
Status:Published
Refereed:Yes
Glasgow Author(s) Enlighten ID:Moutinho, Professor Luiz
Authors: Moutinho, L., Curry, B., and Davies, F.
College/School:College of Social Sciences > Adam Smith Business School > Management
Journal Name:Service Industries Journal
ISSN:0264-2069

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