Marketing budgeting - hotels

Moutinho, L. and Peel, M.J. (1994) Marketing budgeting - hotels. In: Witt, S. and Moutinho, L. (eds.) Tourism Marketing and Management Handbook. Prentice-Hall International, pp. 446-452. ISBN 9780139233845

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Item Type:Book Sections
Additional Information:2nd edition
Status:Published
Glasgow Author(s) Enlighten ID:Moutinho, Professor Luiz
Authors: Moutinho, L., and Peel, M.J.
College/School:College of Social Sciences > Adam Smith Business School > Management
Publisher:Prentice-Hall International
ISBN:9780139233845

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