Moutinho, L. (1994) Marketing research. In: Witt, S.F. and Moutinho, L. (eds.) Tourism Marketing and Management Handbook. Prentice Hall: New York, NY, USA, pp. 300-304. ISBN 9780139233845
Full text not currently available from Enlighten.
| Item Type: | Book Sections |
|---|---|
| Status: | Published |
| Glasgow Author(s) Enlighten ID: | Moutinho, Professor Luiz |
| Authors: | Moutinho, L. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Publisher: | Prentice Hall |
| ISBN: | 9780139233845 |
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