Moutinho, L. and Rita, P. (1994) An expert system for promotion budget allocation to international markets. In: Uysal, M. (ed.) Global Tourist Behavior. Haworth: New York, NY, USA. ISBN 9781560244714
Full text not currently available from Enlighten.
Item Type: | Book Sections |
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Status: | Published |
Glasgow Author(s) Enlighten ID: | Moutinho, Professor Luiz |
Authors: | Moutinho, L., and Rita, P. |
College/School: | College of Social Sciences > Adam Smith Business School > Management |
Publisher: | Haworth |
ISBN: | 9781560244714 |
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