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Jones, M.V. (1999) Review of: Handbook of cross-cultural marketing, Herbig, Paul A. (1998). Journal of Economic Studies, 26 (6). pp. 510-512. ISSN 0144-3585
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Publisher's URL: http://www.emeraldinsight.com/0144-3585.htm
| Item Type: | Article (Book review) |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s): | Jones, Prof Marian |
| Authors: | Jones, M.V. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Journal Name: | Journal of Economic Studies |
| ISSN: | 0144-3585 |
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