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Testimonial Advertising in the American Marketplace: Emulation, Identity, Community

Schweitzer, M. and Moskowitz, M. (Eds.) (2009) Testimonial Advertising in the American Marketplace: Emulation, Identity, Community. Palgrave Macmillan: New York, USA. ISBN 9780230615601

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Item Type:Edited Books
Status:Published
Glasgow Author(s) Enlighten ID:Moskowitz, Dr Marina
Authors:
Subjects:E History America > E151 United States (General)
College/School:College of Arts & Humanities > School of Humanities > History
Publisher:Palgrave Macmillan
ISBN:9780230615601

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