Panigyrakis, G. and Veloutsou, C. (2001) Public Relations Activities in the Services Sector. In: 30th European Marketing Academy Conference (EMAC), Bergen, Norway, 8-11 May,
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Item Type: | Conference Proceedings |
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Status: | Published |
Refereed: | Yes |
Glasgow Author(s) Enlighten ID: | Veloutsou, Professor Cleopatra |
Authors: | Panigyrakis, G., and Veloutsou, C. |
College/School: | College of Social Sciences > Adam Smith Business School > Management |
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