Daskou, S., Veloutsou, C. and Tzokas, N. (2004) The Uncharted Territory of Respect for your Customers: A Critical Incident Approach. In: 33nd European Marketing Academy Conference (EMAC), Murcia, Spain, 18-21 May 2004,
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| Item Type: | Conference Proceedings |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Veloutsou, Professor Cleopatra |
| Authors: | Daskou, S., Veloutsou, C., and Tzokas, N. |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Publisher: | BES |
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