Futurecast in marketing: findings from an academic think tank

Moutinho, L., Davies, F. and Veloutsou, C. (2002) Futurecast in marketing: findings from an academic think tank. European Journal of Marketing, 36(4), pp. 415-416.

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Abstract

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Item Type:Articles (Editorial)
Status:Published
Refereed:Yes
Glasgow Author(s) Enlighten ID:Moutinho, Professor Luiz and Veloutsou, Professor Cleopatra
Authors: Moutinho, L., Davies, F., and Veloutsou, C.
Subjects:H Social Sciences > HF Commerce
College/School:College of Social Sciences > Adam Smith Business School > Management
Journal Name:European Journal of Marketing
Publisher:Emerald
ISSN:0309-0566

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