Case study: RACC’s turning point

Canales, J.I. and Vilà, J. (2008) Case study: RACC’s turning point. In: Johnson, G., Scholes, K. and Whittington, R. (eds.) Exploring Corporate Strategy. Pearson, pp. 866-868.

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This case study looks at the development of the strategy process over a 10-year period. The RACC process evolved by fostering managerial participation to achieve strategic goals. However, at the time of the case the strategic development department was puzzled as to whether the coming year’s participation could be as helpful as it had been so far

Item Type:Book Sections
Glasgow Author(s) Enlighten ID:Canales, Professor J Ignacio
Authors: Canales, J.I., and Vilà, J.
College/School:College of Social Sciences > Adam Smith Business School > Management

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