Taylor, C. and Veloutsou, C. (2010) Country of Origin for b2b Brands: the Views of Various Players. In: 6th Thought Leaders Conference on Brand Management, Lugano, Switzerland, 18-20 April,
Full text not currently available from Enlighten.
| Item Type: | Conference Proceedings |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Veloutsou, Professor Cleopatra |
| Authors: | Taylor, C., and Veloutsou, C. |
| Subjects: | H Social Sciences > HB Economic Theory |
| College/School: | College of Social Sciences > Adam Smith Business School > Management |
| Related URLs: |
University Staff: Request a correction | Enlighten Editors: Update this record
Deposit and Record Details
Deposit and Record Details