Khan, M.A., Veloutsou, C. and Chatzipanagiotou, K. (2019) Consequences Towards Brands After a Service Failure: A Holistic View. 14th Global Brand Conference, Berlin, Germany, 8-10 May 2019.
Full text not currently available from Enlighten.
Item Type: | Conference or Workshop Item |
---|---|
Status: | Published |
Refereed: | Yes |
Glasgow Author(s) Enlighten ID: | Chatzipanagiotou, Dr Kalliopi and Veloutsou, Professor Cleopatra |
Authors: | Khan, M.A., Veloutsou, C., and Chatzipanagiotou, K. |
College/School: | College of Social Sciences > Adam Smith Business School > Management |
Related URLs: |
University Staff: Request a correction | Enlighten Editors: Update this record