Was Glasgow 2014 inspirational? Exploring the legacy impacts of a mega-sport event via the theorized demonstration and festival effects

Cleland, C. L., Ellaway, A. , Clark, J. and Kearns, A. (2019) Was Glasgow 2014 inspirational? Exploring the legacy impacts of a mega-sport event via the theorized demonstration and festival effects. Sport in Society, (doi:10.1080/17430437.2019.1571044) (Early Online Publication)

Cleland, C. L., Ellaway, A. , Clark, J. and Kearns, A. (2019) Was Glasgow 2014 inspirational? Exploring the legacy impacts of a mega-sport event via the theorized demonstration and festival effects. Sport in Society, (doi:10.1080/17430437.2019.1571044) (Early Online Publication)

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Abstract

The potential legacy of mega-sport events to increase physical activity and sports participation among the host community has been recognized. As part of the Glasgow Commonwealth Games 2014, a longitudinal dataset was collected, focusing on the ‘Active’ legacy domain, which aimed to help the Scottish population become active and lead healthier lifestyles. The study investigated if the event changed behaviours and attitudes towards sport and physical activity among the host community through two theorized legacy pathways: (1) demonstration; and/or (2) festival effect. Results showed that the demonstration and festival effects were relevant to the community but they were largely ineffective in changing attitudes or behaviours, suggesting that, the mechanisms were operative but not effective. It is essential that future mega-sport events implement effective promotional campaigns to engage the host city and implement initiatives alongside the event to increase physical activity and sports participation in the longer term.

Item Type:Articles
Additional Information:This work was supported by the Scottish Government; NHS Health Scotland; and sportscotland under Grant [number 166908-01]. AE is funded by the UK Medical Research Council ((MC_UU_12017/10) and the CSO (SPHSU10).
Status:Early Online Publication
Refereed:Yes
Glasgow Author(s) Enlighten ID:Ellaway, Dr Anne and Cleland, Dr Claire and Kearns, Professor Ade and Clark, Dr Julie
Authors: Cleland, C. L., Ellaway, A., Clark, J., and Kearns, A.
College/School:College of Medical Veterinary and Life Sciences > Institute of Health and Wellbeing > MRC/CSO Unit
College of Social Sciences > School of Social and Political Sciences > Urban Studies
Journal Name:Sport in Society
Publisher:Taylor and Francis
ISSN:1743-0437
ISSN (Online):1743-0445
Published Online:10 February 2019
Copyright Holders:Copyright © 2019 The Authors
First Published:First published in Sport in Society 2019
Publisher Policy:Reproduced under a Creative Commons License

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Project CodeAward NoProject NamePrincipal InvestigatorFunder's NameFunder RefLead Dept
727621SPHSU Core Renewal: Neighbourhoods and Communities Research ProgrammeAnne EllawayMedical Research Council (MRC)MC_UU_12017/10IHW - MRC/CSO SPHU