Perceived and actual role of gamification principles

Meder, M., Plumbaum, T. and Hopfgartner, F. (2013) Perceived and actual role of gamification principles. In: 2013 IEEE/ACM 6th International Conference on Utility and Cloud Computing (UCC), Dresden, Germany, 9-12 Dec 2013, pp. 488-493. (doi:10.1109/UCC.2013.95)

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Publisher's URL: http://dx.doi.org/10.1109/UCC.2013.95

Abstract

Although gamification has successfully been applied in office scenarios, it remains unclear how employees really feel about the introduction of a gamified system at their workplace. In this paper, we address this issue from two directions. First, we present the outcome of an online survey where we analyze users' opinion about gamification in a workplace environment. Then, we analyze the interaction logs of a re-designed gamified enterprise book marking system to compare the employees' subjective perception of gamification with their actual behavior when using a gamified system. Results indicate that there is a strong relationship between employees' perception of gamification and their actual interaction with such system.

Item Type:Conference Proceedings
Status:Published
Refereed:Yes
Glasgow Author(s) Enlighten ID:Hopfgartner, Dr Frank
Authors: Meder, M., Plumbaum, T., and Hopfgartner, F.
College/School:College of Arts > School of Humanities > Humanities Advanced Technology and Information Institute (HATII)
Publisher:IEEE

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